| 1930 |
When
the depression caused many families to give
up their homes and double-up with others, Simmons
launched a studio couch, which was an attractive
piece of furniture by day and a comfortable
piece of bedding by night. |
 |
| 1931 |
|
Dr. Harry M. Johnson released a Simmons commissioned study on sleep and sleep
surfaces conducted at the Mellon Institute of Industrial Research, using a
motion picture camera and a device that recorded the number of times sleepers
moved. On average sleepers changed their posture more than 35 times during
an eight-hour night. Simmons' pioneering
research formed the basis for modern-day sleep technology. |
| 1941 |
During World War II, Simmons answered America's
military demands by manufacturing 2,700 different
items including parachutes and bazooka rockets. |
|
| 1947 |
|
Simmons turned to glamour in advertising
in the 1940's with advertisements including
such movie stars as Dorothy Lamour and Maureen
O'Hara. |
